Paulie Anderson
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A What?

5/28/2012

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Welcome to Steamboat’s new, monthly newsgazine, Valley Voice. You read it right, a newsgazine; part magazine, part newspaper. We coined this term sometime in the last couple of months as we were trying to define what the Valley Voice truly was. This definition is an important aspect of the work when creating a new style of print media in a world of smart phone instant gratification and modern communication. How can we be unique and desirable dressed in vintage 27 pound newsprint? What will make people use this particular piece of print media to start campfires, wrap fish or swat flies over other available trash?  Oh, or to read?

The answer is simple: put lipstick on that pig by giving it a glossy cover, lots of color, and a couple of staples.  The end result is what you’re holding in your hands:  glossy on the outside, newsy on the inside, but with some meat in some of the articles that give it a more magazine type feel. The 32 pages you are currently reading (or using to pick up some doggie-do) are just the beginning. We plan on expanding the content and creating a user-friendly modality of expression and information to entertain the local and visitor alike.

Introduction

This inaugural issue of Valley Voice consists of over 20 writers and artists. Artist bios will accompany future editions, but for now you will have the bylines to stir memories of past (and some current) publications until we get all the bios of all the contributors. I don’t want to lose sleep feeling that someone is underrepresented, and that’s just the kind of thing that keeps me awake.

There are three key members of the contributing public who I need to introduce here, because it will be one of these three people who you will talk to when you call or email the office.

Matt Scharf is the man behind the lipstick. No, not the one wearing the lipstick; Matt is the artist who will be designing the pages, most of the ads and the fancy glossy map in the middle of each issue. You can see much of Matt’s work around town from logos to car wraps (think My Wireless) to signage at some of the parks. He also created the Whiskey Chronicles Comic that ran for many years in The Local, and a number of political cartoons that ran in the Pilot and Today.  You can reach him online at matt@yampavalleyvoice.com.

Scott Ford is our financial guru, esteemed “Office Dad” (even though he has his own office down the street from ours) and the man behind the statistics. He was the management ingredient that gave us the flavor we needed to create the best newsgazine bouillabaisse a lack of capitol could buy. Scott will be doing our billing, telling us if we can afford a new can of beans and guiding us through the fun world of the entrepreneur. Scott will answer your emails in order of statistical preference at scott@yampavalleyvoice.com.

And then me, Paulie Anderson. I am the glorified secretary with a column in prime real estate. I answer the phone, listen, talk and sell.  I fill in the blanks, apply liberal sarcasm, adjust with humor and appreciate the word vitriol. My qualification can be summed up as simply as this: I like people and I like paper. My newest cyber address is paulie@yampavalleyvoice.com.

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Are you ready?

2/22/2012

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Picture
Well, this is it, kids, the moment that I have unknowingly been waiting for since August 2008. Today is the day that I get to announce that there will be a new alternative magazine to represent the Yampa Valley and all it has to offer.

Valley Voice.

This magazine has been in the mental development lab since long before Scott Glackman and I sold The Local. We had discussed many things, from a glossy magazine to an improved weekly version of our paper.

I was bound to a five-year no-compete clause in the contract with The Local’s buyer, and for three years, as I watched our baby suffer and die, I dreamed of what I would do when that no-compete ended. I thought of many, many papers, magazines, names and concepts, and discussed them all with my close friends and family often. Then, last November, after almost three years of default from the buyer, we settled.

I’ll save the juicy bits for the inaugural issue and give you an introduction to the people who made this happen.

The first link in the chain was Matt Scharf, who you will remember from the comic, Whiskey Chronicles. His artwork is readily visible around town, though it is so varied that it’s not always easy to recognize. We had been talking about doing something for many months, and when my no-compete ended, talks escalated. He finished a job that he had been working on, and was chomping at the bit to get something creative rolling.

The third element that chanced into the scene was Scott Ford. He was generously donating some time to help me with a cause I was, and still am working on (see Suicide below) when he made the mistake of mentioning that he would be willing to discuss getting on board to create a new paper.

That was it for me. My brain went into overdrive and two weeks later I was calling Scott and Matt to see if we could seriously do it. We met on Friday, February 17th, and now we’re fast-tracking ourselves into the lucrative (that’s a joke, please laugh) world of print media. From concept to print in just over a month feels crazy, but it’s coming together. I’ll take this sentence to beg for your ad dollars – we’ll give an awesome discount to anyone who signs up for a year (12 issues), and give you special logo placement as Founding Sponsors on all promotional media for the entire year. That will also include our Facebook page, website and all printed propaganda. That was two sentences. Sorry ‘bout that. (Click here to contact me without having to post on the comment section)

Valley Voice will feature many useful and fun ideas that we will unveil over the next few months. It will be a process to create something as unique and as functional as we hope this to be, so keep watching over this mud season and into summer as this grows and blossoms into something beautiful for all of us to enjoy and participate.

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    Paulie Anderson

    Yes, it's time I continue what began way back in 2001 when Scott Glackman and I started Steamboat Springs' alternative paper, The Local. I miss writing my fortnightly column after selling the paper, so I'll continue to write it and print it right here.

    These are my opinions, rants, raves and ideas. If you don't like them, read them anyway and get pissed off. That's why I read Ann Coulter. Did I really just admit that?

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